4D Theater Chair for CJ
2016
The development of theater seating for CGV 4DX's 4D movies was based on a year of research and consumer feedback, encompassing the entire process from brand concept to product production. The seats feature a "Dynamic Comfort" design, characterized by dynamic armrest shapes and accent colors.
LED lighting is integrated into the side covers and lower backrest to act as subtle guide lights, helping viewers locate seats without causing glare. Additionally, the cushions are ergonomically designed to offer three-dimensional support that accommodates various body types for a more comfortable viewing experience.
