SWNA About Project News Liberal office
KR
SWNA About Project News Liberal office
EN
Sustainable Cup Advanced Design for Starbucks
2023 Strategy

In collaboration with Starbucks in Seattle, this project focused on extensive research and innovation in materials and designs for new cups. Aligned with sustainability and eco-friendly trends, the goal was to elevate the Starbucks brand experience for consumers.

The new cups and lids incorporate environmentally friendly materials while emphasizing ergonomics, stability, convenience, and efficiency.

Details of this project remain confidential due to security considerations.